Using Behavioral Triggers to Send Timely Emails to Leads
Posted: Tue Jan 28, 2025 9:00 am
Faced with this reality, reducing the emissions generated by media consumption is becoming urgent to ensure the sustainability of the media. To do this, we must adopt systemic sobriety in the way we consume media. According to Frédéric Bordage, this means favoring media that have less impact on the environment – therefore text and audio formats. Video, a format favored by audiences, represents 1% of global emissions, or the equivalent of the emissions of Spain. "The more we favor HD video formats, the greater the environmental impact will be," explains Frédéric Bordage.
If video is absolutely necessary, media gambling data malaysia can encourage low-impact viewing by systematically offering the lowest definition — it's up to the user to increase it if they wish. This may seem to go against the grain of innovation, but the climate crisis forces us to re-contextualize this term — not a race towards the most efficient new technologies, but a lever for eco-responsibility.
If we want to continue to engage our audience while reducing our ecological impact, Frédéric Bordage suggests moving towards eco-design of the content and technical architecture of information dissemination.
If video is absolutely necessary, media gambling data malaysia can encourage low-impact viewing by systematically offering the lowest definition — it's up to the user to increase it if they wish. This may seem to go against the grain of innovation, but the climate crisis forces us to re-contextualize this term — not a race towards the most efficient new technologies, but a lever for eco-responsibility.
If we want to continue to engage our audience while reducing our ecological impact, Frédéric Bordage suggests moving towards eco-design of the content and technical architecture of information dissemination.