How to create an efficient digital marketing strategy
Posted: Wed Jan 29, 2025 4:13 am
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Digitall Blog
Digital Marketing
When we talk about digital marketing , it is impossible to mention just one type of service, since digital media is increasingly broader and covers several different areas.
Digital marketing is understood as the union of activities carried out online, with the aim of attracting new business, generating new opportunities, creating new commercial relationships, developing a brand and creating its authority.
In this article, we will explain the importance of germany number dataset digital marketing , as well as the correct way to create a good digital marketing strategy , so that the company can achieve its goals in the online environment. Enjoy reading.
The importance of strategic digital marketing
Digital marketing has transformed the way companies deal with their markets. The activities encompassed by digital marketing aim to promote products or brands through digital media. There is no single way to perform this type of service and everything can depend on the strategy chosen by the company.
What can vary is the number of services adopted, the target audience, and the media used ( blogs, websites, search engines , social media , email, or others). The point is that, regardless of the channel, the action must be well thought out.
There is no point in developing an email marketing campaign just for the sake of it. You need to think about and analyze who you want to send the email to, what to say, how, when, and most importantly: why? This also applies to all other actions: articles, rich material, social media posts, ads, etc.
How about an example? Check it out below.
Example of using a digital marketing strategy
Let's imagine that you own a restaurant next to an Islamic (Muslim) school , and you prepare food and snacks for meals on site and to order. Within your target audience, a prominent persona is the young Muslim student at the neighboring school and his parents.
In this case, it is observed that this young man and his family have certain dietary restrictions, such as, for example, not eating pork, not eating seafood, in addition to carrying out the famous Ramadan fast, where followers of this religion fast from dawn to sunset for 29 to 30 days.
Because it has been in the same place for years and is already aware of who its audience is, it is common for its menu to be adapted, including using Halal certified meats , that is, with animal protein that follows the religion's slaughter standards.
On social media, these people often follow the restaurant to check the daily menu and even place their orders in advance.
The person who manages your social media is you or someone in your family, who are more “used” to using Instagram and Facebook. Therefore, posts are created with only two purposes: to promote the menu and to announce promotions when there are any.
When the Ramadan fasting season arrives , it is common for your sales to decrease, since most of your customers fast until nightfall. In this case, you are looking for a solution and decide to run a daily promotion of your dishes in order to improve sales.
You advertise this promotion on social media and the result is that there was no significant improvement in your cash flow.
Digitall Blog
Digital Marketing
When we talk about digital marketing , it is impossible to mention just one type of service, since digital media is increasingly broader and covers several different areas.
Digital marketing is understood as the union of activities carried out online, with the aim of attracting new business, generating new opportunities, creating new commercial relationships, developing a brand and creating its authority.
In this article, we will explain the importance of germany number dataset digital marketing , as well as the correct way to create a good digital marketing strategy , so that the company can achieve its goals in the online environment. Enjoy reading.
The importance of strategic digital marketing
Digital marketing has transformed the way companies deal with their markets. The activities encompassed by digital marketing aim to promote products or brands through digital media. There is no single way to perform this type of service and everything can depend on the strategy chosen by the company.
What can vary is the number of services adopted, the target audience, and the media used ( blogs, websites, search engines , social media , email, or others). The point is that, regardless of the channel, the action must be well thought out.
There is no point in developing an email marketing campaign just for the sake of it. You need to think about and analyze who you want to send the email to, what to say, how, when, and most importantly: why? This also applies to all other actions: articles, rich material, social media posts, ads, etc.
How about an example? Check it out below.
Example of using a digital marketing strategy
Let's imagine that you own a restaurant next to an Islamic (Muslim) school , and you prepare food and snacks for meals on site and to order. Within your target audience, a prominent persona is the young Muslim student at the neighboring school and his parents.
In this case, it is observed that this young man and his family have certain dietary restrictions, such as, for example, not eating pork, not eating seafood, in addition to carrying out the famous Ramadan fast, where followers of this religion fast from dawn to sunset for 29 to 30 days.
Because it has been in the same place for years and is already aware of who its audience is, it is common for its menu to be adapted, including using Halal certified meats , that is, with animal protein that follows the religion's slaughter standards.
On social media, these people often follow the restaurant to check the daily menu and even place their orders in advance.
The person who manages your social media is you or someone in your family, who are more “used” to using Instagram and Facebook. Therefore, posts are created with only two purposes: to promote the menu and to announce promotions when there are any.
When the Ramadan fasting season arrives , it is common for your sales to decrease, since most of your customers fast until nightfall. In this case, you are looking for a solution and decide to run a daily promotion of your dishes in order to improve sales.
You advertise this promotion on social media and the result is that there was no significant improvement in your cash flow.