Identify Opportunities to Target the Content Your Audience Wants
Posted: Thu Jan 30, 2025 8:59 am
For each of your top potential post ideas, ask yourself the following questions to further filter and validate their opportunities: Is this topic related to my business vision and goals? Is this the type of article that is truly interesting and useful to my audience? Is it clear how this post will help my audience solve a problem or improve what they have? Will I be able to write the post so that it will be easily consumed and understood by them? Do I have the resources necessary to write the post in a feasible way? Will it be worthwhile for me to rank for this post?
The winning ideas will be those that answer affirmatively to these questions.
In case you have identified a topic that list of timeshare owners has been covered in the past, but meets the rest of the criteria above, it is still an attractive one to pursue. Think about how you can create a unique proposition and understand the Content Your Audience Wants , which will differentiate your post from what has been written before. Two common options are:
Make a follow-up post, completing or expanding the initial information.
Reformat the message to build a tool, create a list, a guide or a compilation of resources, an infographic, a presentation or a video that is easier and more engaging to consume. Then write a blog post to announce it.
While there are simpler and faster ways to find topics to write articles for your blog, the truth is that this methodology is comprehensive and leaves nothing to chance.
The more tools you apply and combine in your search, the more likely you will be to generate a blog post that is attractive to your audience and effective for your Content Marketing objectives.
Never forget that above all you must always keep in mind what your Buyer Persona is looking for. It may sound like you are a spy, but in a certain way if you do not identify the patterns that he creates on each site, social network or blog, you will never be able to understand the Content that your Audience Wants in a clear and simple way.
The winning ideas will be those that answer affirmatively to these questions.
In case you have identified a topic that list of timeshare owners has been covered in the past, but meets the rest of the criteria above, it is still an attractive one to pursue. Think about how you can create a unique proposition and understand the Content Your Audience Wants , which will differentiate your post from what has been written before. Two common options are:
Make a follow-up post, completing or expanding the initial information.
Reformat the message to build a tool, create a list, a guide or a compilation of resources, an infographic, a presentation or a video that is easier and more engaging to consume. Then write a blog post to announce it.
While there are simpler and faster ways to find topics to write articles for your blog, the truth is that this methodology is comprehensive and leaves nothing to chance.
The more tools you apply and combine in your search, the more likely you will be to generate a blog post that is attractive to your audience and effective for your Content Marketing objectives.
Never forget that above all you must always keep in mind what your Buyer Persona is looking for. It may sound like you are a spy, but in a certain way if you do not identify the patterns that he creates on each site, social network or blog, you will never be able to understand the Content that your Audience Wants in a clear and simple way.