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And finally, a few more tips

Posted: Sat Feb 01, 2025 5:17 am
by Maksudasm
"In my opinion…"
A sales manager should not doubt the quality of the services or products offered. His goal is not to express personal preferences, but to convey the company's values.

Let's exclude these filler phrases:

"I'm not sure this is what you need."

"I don't personally use this ecuador email list product, but many people say it's good."

"I don't think this product is very good, but that's just my opinion."

"I don't really like this product myself, but you might be interested in it."

The manager must be self-confident and have a perfect understanding of what he sells. You can refer to specific facts, statistics or reviews to convince the client that only you can satisfy his needs for these services or products.

"You are wrong"
An open or aggressive display of one's own expertise may turn the client against the company.

Attention to customers

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It is more productive to express understanding of the client's situation, even if they are mistaken. Managers can say, "I can understand how you might have come to that conclusion, but let me offer an alternative viewpoint."

It is important to create an atmosphere of openness and dialogue, where the client feels comfortable and is not embarrassed to express his thoughts and ask the right questions. This approach will help strengthen the relationship with the client and increase the likelihood of a successful transaction.

In conclusion
In sales, things don't always go according to plan. Managers need to be patient, literate, and have strong communication skills. Having a list of phrases to avoid can make your employees' lives easier.


A sales manager is a qualified consultant and expert, not a robot that answers with short phrases "Yes" or "No". The more detailed the answers of your managers are, the more likely it is that they will sell.

Tips for Sales Managers

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Don't lie. False promises won't make your company all-powerful. They came to you for a specific service, and you need to sell it. And provide excellent service. Even if the cost of the service is only 1,000 rubles. This will give you loyalty from customers and positive feedback, which can turn into new potential buyers.

Create a list of frequently asked questions for your sales managers. This way, you can be sure that your sales are using proven and up-to-date scripts, and your managers won’t be caught off guard.

Read more: What 5 actions help a manager to systematically grow in business