How to Create a Lead Magnet: 15 Effective Tips and Examples
Posted: Sat Feb 01, 2025 6:45 am
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3. Instant download here
Action verbs can create urgency and encourage clicks. Adding the word “immediately” to this CTA phrase encourages the prospect to hurry up and take action.
You can also turn this around: “Download here gambling email list immediately.” Alternatively, you can use a different phrase to emphasize urgency: “Download here right now.”
Whatever you decide, think of other adjectives that can help you convey urgency and entice people to click through.
4. Reply today and get…
This is an example of a cause and effect CTA. It's a powerful way to balance the equation.
It's like a transaction. I'll give you $10, you give me a premium font. I'll give you $40,000, you give me a car.
However, the risk is much lower than with a purchase. You are asking your audience to respond to your message via email or social media platforms in order to receive something of value.
It could be an ebook, a free sample, a calculator, or a template. Just make sure it's relevant to your audience.
5. Try it for free right now
Who doesn't love the word "free"? Many don't. Trust me, this obstacle can be overcome with compelling copy.
Instead of asking a potential customer to buy your product, you offer them a test drive. The user can kick the tires, so to speak, and make a more informed decision. You are willing to let potential customers experience what you have to offer without paying. This also shows confidence and helps build a reputation as a reliable e-commerce business.
Look at how Hulu’s CTA button stands out in the email example below. By offering a free one-month trial, they positioned themselves as a trusted brand that cares about the customer experience.
Try it for free right now
Image from really good letters
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6. Start your free trial now
Here; we have a variation of the previous call to action phrase. For example, free trial is a phrase that most people are familiar with. So, starting your CTA with “Start” can have many benefits. It suggests going on an adventure, discovering something new, and starting life with a clean slate.
Language plays a huge role in creating the best CTA phrases . Using the right words can impact your conversion rate .
Here's an example of a good call to action from BigCommerce that can encourage site users to try using the platform.
How to Generate Leads with Email Marketing: 11 Ways
3. Instant download here
Action verbs can create urgency and encourage clicks. Adding the word “immediately” to this CTA phrase encourages the prospect to hurry up and take action.
You can also turn this around: “Download here gambling email list immediately.” Alternatively, you can use a different phrase to emphasize urgency: “Download here right now.”
Whatever you decide, think of other adjectives that can help you convey urgency and entice people to click through.
4. Reply today and get…
This is an example of a cause and effect CTA. It's a powerful way to balance the equation.
It's like a transaction. I'll give you $10, you give me a premium font. I'll give you $40,000, you give me a car.
However, the risk is much lower than with a purchase. You are asking your audience to respond to your message via email or social media platforms in order to receive something of value.
It could be an ebook, a free sample, a calculator, or a template. Just make sure it's relevant to your audience.
5. Try it for free right now
Who doesn't love the word "free"? Many don't. Trust me, this obstacle can be overcome with compelling copy.
Instead of asking a potential customer to buy your product, you offer them a test drive. The user can kick the tires, so to speak, and make a more informed decision. You are willing to let potential customers experience what you have to offer without paying. This also shows confidence and helps build a reputation as a reliable e-commerce business.
Look at how Hulu’s CTA button stands out in the email example below. By offering a free one-month trial, they positioned themselves as a trusted brand that cares about the customer experience.
Try it for free right now
Image from really good letters
You may also like
E-Commerce Marketing Basics: 12 Actionable Ideas to Increase Sales
Email Marketing for Ecommerce – 20 Tips to Increase Sales
6. Start your free trial now
Here; we have a variation of the previous call to action phrase. For example, free trial is a phrase that most people are familiar with. So, starting your CTA with “Start” can have many benefits. It suggests going on an adventure, discovering something new, and starting life with a clean slate.
Language plays a huge role in creating the best CTA phrases . Using the right words can impact your conversion rate .
Here's an example of a good call to action from BigCommerce that can encourage site users to try using the platform.