How to Set Up SEO for an Online Store Complete Guide
Posted: Tue Feb 11, 2025 9:02 am
SEO setup for online store
Setting up SEO for an online store is a key step to increase visibility, traffic and, as a result, sales growth. This process requires a thorough approach, as competition in e-commerce is high. In this article, we will analyze practical steps that will help your store take high positions in search engines.
Why does an online store need SEO?
SEO (search engine optimization) is a way to attract organic traffic, which is often more targeted and profitable than paid advertising. Proper SEO setup allows you to:
Increase the visibility of the store in search engines.
Attract more australia phone number list customers without additional advertising costs.
Increase customer trust through high rankings.
Reduce the cost of customer acquisition.
Fun fact: According to research, 53% of users click on one of the first three search results. This highlights the importance of getting to the top.
SEO setup for online store
Step 1. Keyword Analysis
Optimization starts with keyword research. Use tools like Google Keyword Planner, Ahrefs, or SEMrush to analyze your audience's queries. Choose:
HF queries (high frequency) - to attract mass traffic.
Mid-frequency queries (MF) – for targeted work with the target audience.
Low frequency queries (LF) – to meet specific needs.
Tip: Don't forget about LSI keywords - these are related terms that help search engines better understand the context of your content.
Setting up SEO for an online store is a key step to increase visibility, traffic and, as a result, sales growth. This process requires a thorough approach, as competition in e-commerce is high. In this article, we will analyze practical steps that will help your store take high positions in search engines.
Why does an online store need SEO?
SEO (search engine optimization) is a way to attract organic traffic, which is often more targeted and profitable than paid advertising. Proper SEO setup allows you to:
Increase the visibility of the store in search engines.
Attract more australia phone number list customers without additional advertising costs.
Increase customer trust through high rankings.
Reduce the cost of customer acquisition.
Fun fact: According to research, 53% of users click on one of the first three search results. This highlights the importance of getting to the top.
SEO setup for online store
Step 1. Keyword Analysis
Optimization starts with keyword research. Use tools like Google Keyword Planner, Ahrefs, or SEMrush to analyze your audience's queries. Choose:
HF queries (high frequency) - to attract mass traffic.
Mid-frequency queries (MF) – for targeted work with the target audience.
Low frequency queries (LF) – to meet specific needs.
Tip: Don't forget about LSI keywords - these are related terms that help search engines better understand the context of your content.