A KPI (Key Performance Indicator) is a value that expresses
Posted: Sat Feb 22, 2025 9:11 am
Tracking KPIs is very important because it tells you how your campaign is working. Proper measurement and evaluation of recipient behavior will show you if you are doing everything right.
• What categories do recipients click on?
• How many people clicked on a specific category?
• Is the recipient always interested in the indonesia phone number data same category, or is he or she attracted to something different each time?
• How many clicks lead to conversions?
• Distinguish between micro conversions (viewing a product, downloading more information about a product) and macro conversions (purchasing a product or taking another action that brings you profit).
• It is also important to monitor the development of all parameters over time so that you are able to register any changes and take action accordingly.
Don't be afraid to include multiple conversion types in your email at once. Even micro conversions can eventually lead to a macro conversion that makes you money.
You can learn much more about recipients
It doesn't stop at clicking on an interesting category. You can go much deeper and get much more useful statistical information about your email list members. Analyze how email recipients shop. Get information from completed purchases, unfinished purchases, abandoned carts during shopping, and so on.
• What categories do recipients click on?
• How many people clicked on a specific category?
• Is the recipient always interested in the indonesia phone number data same category, or is he or she attracted to something different each time?
• How many clicks lead to conversions?
• Distinguish between micro conversions (viewing a product, downloading more information about a product) and macro conversions (purchasing a product or taking another action that brings you profit).
• It is also important to monitor the development of all parameters over time so that you are able to register any changes and take action accordingly.
Don't be afraid to include multiple conversion types in your email at once. Even micro conversions can eventually lead to a macro conversion that makes you money.
You can learn much more about recipients
It doesn't stop at clicking on an interesting category. You can go much deeper and get much more useful statistical information about your email list members. Analyze how email recipients shop. Get information from completed purchases, unfinished purchases, abandoned carts during shopping, and so on.