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If you arent able to match search intent and provide your target audience with the kind of content they are looking for, you wont be able to rank high in search results either. What happens when you are trying to appeal to a diverse audience? Do you need to create a separate landing page for every audience segment, or is there a way to design and compose landing pages to appeal to more than one? Here are our six tips for creating landing pages that will attract a diverse audience:Speak to Various Audience SegmentsThe first and most obvious way to design landing pages that appeal to multiple audience segments is to speak to all of them in turn.

This does not mean you need to clutter your page portugal whatsapp lead with multiple messages or use more than one tone of voice. That would be the completely wrong approach. Instead, what you should do is ask yourself: What are the unique pain points of these diverse audience members? What are they looking to solve, and how is your product or service going to help them do it? Look at this page on mouth strips.

They list four distinct benefits of using the product: it promotes nose breathing, it reduces snoring with an open mouth, it makes wearing a CPAP machine more comfortable, and it improves sleep quality.Speak to Various Audience SegmentsNot everyone who is looking to buy a mouth strip will be using a CPAP machine. Not everyone will be trying to stop their snoring. Some people will just want to breathe through their nose at night.