When an event comes
Posted: Mon Jan 20, 2025 6:00 am
For example, Taichang Tang found that many negative reviews were related to appointments. Since the clinic initially adopted a time system, sometimes it was unable to see a doctor on time due to too many people. Later, Taichang Tang changed to a number system, so that patients can know the current doctor's consultation. Progress, I came to the clinic at the right time. After adjustments, there were almost no negative comments about appointments, which effectively reduced customer complaints. "This gives us reflection, don't think that negative comments are malicious, sometimes it prompts us to make corrections." strategies to create a better service experience.
Deepen the e-commerce brand image from a cultural perspective As for the e-commerce business that has just completed one year, Taichangtang’s strategy is divided into two parts: external marketing is approached from a cultural perspective. For example, selling bird’s nests starts from the cultural origin of bird’s nests, why we should eat bird’s nests, what thailand mobile phone number list benefits bird’s nests can bring, etc., and deepens the Consumers’ brand impression of Taichangtang. Internal management is carried out with an open attitude. Tang Jiacheng pointed out that e-commerce is a sector that requires innovation. Unlike pharmacies and clinics, the management model has a large number of SOPs.
As long as it does not exceed the brand's bottom line, such as involving regulations or over-promoting efficacy, it is very open. Employee proposals, but relatively speaking, the e-commerce department requires a greater amount of team communication and correction. Looking back on the brand transformation in the past three years, after experiencing large and small events, Taichangtang’s biggest reflection on the brand is not to actively pursue speculative opportunities, but to take care of the essence and be down-to-earth, continue to do the right things, and be ready at any time when the opportunity arises. Seize the opportunity to achieve breakthrough growth, just like the energy Taichangtang had previously reserved exploded during the epidemic.
Deepen the e-commerce brand image from a cultural perspective As for the e-commerce business that has just completed one year, Taichangtang’s strategy is divided into two parts: external marketing is approached from a cultural perspective. For example, selling bird’s nests starts from the cultural origin of bird’s nests, why we should eat bird’s nests, what thailand mobile phone number list benefits bird’s nests can bring, etc., and deepens the Consumers’ brand impression of Taichangtang. Internal management is carried out with an open attitude. Tang Jiacheng pointed out that e-commerce is a sector that requires innovation. Unlike pharmacies and clinics, the management model has a large number of SOPs.
As long as it does not exceed the brand's bottom line, such as involving regulations or over-promoting efficacy, it is very open. Employee proposals, but relatively speaking, the e-commerce department requires a greater amount of team communication and correction. Looking back on the brand transformation in the past three years, after experiencing large and small events, Taichangtang’s biggest reflection on the brand is not to actively pursue speculative opportunities, but to take care of the essence and be down-to-earth, continue to do the right things, and be ready at any time when the opportunity arises. Seize the opportunity to achieve breakthrough growth, just like the energy Taichangtang had previously reserved exploded during the epidemic.