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But absolutely all of them have an email address where they consult information. [bannerHero] What does the arrival of interactive emails mean? Email is one of the first digital media to appear. But unlike other media, users are using it more and more . It is a scalable tool. In addition, the access behaviour of users to email has not changed. to other platforms, such as web portals, blogs or social networks. In the case of these channels and platforms, their user traffic flows have varied over time based on trends and fads. This is not the case with emails. One of the secrets of the success and effectiveness of interactive emails is based on the inertia that the arrival of desired messages represents for users . And this goes beyond spam. Opening the inbox to check the emails received is a daily act repeated several times a day and accepted.


One of the reasons why you should consider creating construction email list interactive emails is that it is one of the most profitable channels in online marketing. Interactive emails involve going beyond the user's expectations, especially when they open our email in their inbox. To do this, there are a number of elements that can help you when creating interactive email marketing. 1.- Video and images in email interactive email exampleYou are aware of the importance of images and videos as a source of information and content consumption in the digital environment. Interactive email is no stranger to this trend. Embedding a 17 to 30 second video in your email will make the difference from the rest . It is an excellent way to present the latest news about a product. If you choose to use images, you can implement them as an image carousel where they can click and go where you want the user to go.