Why accessibility matters on social
Posted: Tue Jan 21, 2025 5:12 am
Social media has the power to bring people together—but when you don’t use social media accessibility best practices, it also has the power to exclude.
For the most part, scrolling through social is a no-brainer. We can log on while we watch TV, throughout the day, even during Zoom meetings (hey, we’ve all done it.)
But the ease of scrolling through kazakhstan business email list social isn’t a universal experience. For people who use accessibility aids to people who need additional contrast in visuals and text, partaking in social media can be a frustrating experience.
Thankfully, you have the power to make your social channels inclusive of more of your audience. And that puts your brand in the enviable position of improving social media engagement, while showing the whole of your audience that you see them.
Social media accessibility is the practice of designing and developing social media content and posts that provide a smooth, inclusive experience for everyone—including for you, the marketer.
For the most part, scrolling through social is a no-brainer. We can log on while we watch TV, throughout the day, even during Zoom meetings (hey, we’ve all done it.)
But the ease of scrolling through kazakhstan business email list social isn’t a universal experience. For people who use accessibility aids to people who need additional contrast in visuals and text, partaking in social media can be a frustrating experience.
Thankfully, you have the power to make your social channels inclusive of more of your audience. And that puts your brand in the enviable position of improving social media engagement, while showing the whole of your audience that you see them.
Social media accessibility is the practice of designing and developing social media content and posts that provide a smooth, inclusive experience for everyone—including for you, the marketer.