SEO Marketer Training Options
Posted: Tue Jan 21, 2025 6:37 am
There are several ways to become an SEO marketer. Let's look at the most obvious ones.
Self-study
There is a huge amount of SEO material on the Internet - articles, text and video blogs, books, forums and entire SEO portals. But it will be quite difficult for a beginner to understand this pile of information and separate the "wheat from the chaff". In addition, few specialists are ready to share really working "tricks" for free. But let's assume that basic knowledge can be obtained in the learning process.
The next step will be to study the basics of Internet marketing. Here the situation is similar - a sea of information, among which you need to find that very "useful".
However, no matter how successful self-study is, theory without practice will remain theory. To gain experience, a beginner needs to work somewhere. And here is where the hardest part begins - without a south africa email list portfolio and successful cases, no one will hire a beginner for a serious position. Therefore, the path of a future specialist begins from the very "bottom" - assistant SEO specialist, optimizer, assistant Internet marketer and so on. Gradually, experience will be gained, cases will appear ... but this can take years.
Short courses
This option is probably the most popular. By taking short-term courses — from several days to several months — a person learns the necessary minimum, and then gains the necessary knowledge in practice. A future SEO marketer will have to study:
Basics of SEO and Internet Marketing;
web analytics basics;
services for working with semantics;
principles of PR and content marketing;
Basics of usability and HTML;
Self-study
There is a huge amount of SEO material on the Internet - articles, text and video blogs, books, forums and entire SEO portals. But it will be quite difficult for a beginner to understand this pile of information and separate the "wheat from the chaff". In addition, few specialists are ready to share really working "tricks" for free. But let's assume that basic knowledge can be obtained in the learning process.
The next step will be to study the basics of Internet marketing. Here the situation is similar - a sea of information, among which you need to find that very "useful".
However, no matter how successful self-study is, theory without practice will remain theory. To gain experience, a beginner needs to work somewhere. And here is where the hardest part begins - without a south africa email list portfolio and successful cases, no one will hire a beginner for a serious position. Therefore, the path of a future specialist begins from the very "bottom" - assistant SEO specialist, optimizer, assistant Internet marketer and so on. Gradually, experience will be gained, cases will appear ... but this can take years.
Short courses
This option is probably the most popular. By taking short-term courses — from several days to several months — a person learns the necessary minimum, and then gains the necessary knowledge in practice. A future SEO marketer will have to study:
Basics of SEO and Internet Marketing;
web analytics basics;
services for working with semantics;
principles of PR and content marketing;
Basics of usability and HTML;