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Specific measures to achieve the strategy

Posted: Wed Jan 22, 2025 6:09 am
by shaownhasan
If you can reflect the measures and thoughts behind their success in your own company's efforts, you can avoid failure. In this article, we will introduce four success stories in BtoB marketing. Learn what efforts each company made to achieve success and use them to improve your own company's strategies. \SEO measures for B2B companies! Download the materials here/ table of contents BtoB Marketing Success Case 1 Adobe Inc. BtoB Marketing Success Case 2 Chikyu Co.


, Ltd. BtoB Marketing Success Case 3: Segment Inc. BtoB Marketing greece telegram data Success Case 4 Kawasaki Heavy Industries, Ltd. Use case studies to make your B2B marketing a success BtoB Marketing Success Case 1 Adobe Inc. B2B Marketing Case Studies Adobe Inc. is a software company headquartered in the United States. One of the products sold by Adobe Inc. is "Adobe Marketo Engage." Adobe Marketo Engage, commonly known as "Marketo," is a tool that can automate some marketing tasks.


Objective: The goal you want to achieve through your marketing activities. With the goal of increasing orders for Marketo, they decided to focus on SEO (a strategy to increase customer numbers by ranking high in search engines). Originally, in addition to coming in through search results, many of the routes through which Marketo received orders were through exhibitions and events. However, there are not always large exhibitions, and there were concerns about the instability of results fluctuating from event to event.