SMS mailing to clients: step-by-step launch and examples
Posted: Wed Jan 22, 2025 6:35 am
Why is it needed ? SMS messaging to clients is a great marketing tool. In SMS, you can inform about promotions, store openings, product arrivals - in general, about anything, just to attract the client, reminding them about yourself.
How to set up ? To start sending SMS messages, you need to choose one of two methods – a mobile operator service or a specialized service. Their prices are approximately the same, but the capabilities are slightly different.
The article explains:
The essence and amazon database advantages of SMS mailing
Objectives of SMS mailing to clients
Types of mailings
Disadvantages of SMS mailings
Who is SMS messaging suitable for?
Who is it not suitable for?
SMS messaging tools for clients
4 operators offering SMS messaging
Top 8 Popular Services for Organizing SMS Distribution
Step-by-step instructions for launching SMS mailings to clients
How to Build a Contact Database for a Mailing List
Techniques to increase the effectiveness of SMS mailings
Time and frequency of SMS mailings
What not to do in newsletters
5 Scenarios for Using Neural Networks to Increase Website Conversion by 40%
Download for free
The essence and advantages of SMS mailing
SMS mailing to clients is a text message that is sent to a number of people at the same time. Using this communication channel, you can notify the audience about certain events. The most common are sales and transactional messages. To increase the effectiveness of SMS mailing, you can combine it with other marketing channels, such as e-mail or push, which allows you to significantly increase the flow of customers .
In 2022, the number of people using smartphones exceeded 5.19 billion. This number is growing every year, which allows companies to easily find their customers and establish communication with them.
SMS mailings are popular, despite the numerous social networks and messengers that currently exist. Let's list the advantages of this method of interaction with clients:
High open rate . According to Gardner research, SMS campaigns have a 98% open rate and a 45% click-through rate.
Encouraging customers to make purchases. SMS mailings allow you to notify people about short-term promotions and offers. This allows you to increase the customer's motivation to perform the target action.
Fast reading . 95% of all messages are read within three minutes of the start of the mailing. Thus, a company using this method can achieve its goals in a short time.
Easy to use. You don't need any special skills. To organize a mailing, you only need to spend a few minutes, unlike developing an email design, which requires knowledge of HTML and a lot of free time.
Compatibility with other channels. For example, SMS mailing can be used together with an email campaign. In this case, messages are sent to those people who did not open the letter. A correctly executed SMS mailing can increase the effectiveness of other marketing channels.
The essence and advantages of SMS mailing
How to set up ? To start sending SMS messages, you need to choose one of two methods – a mobile operator service or a specialized service. Their prices are approximately the same, but the capabilities are slightly different.
The article explains:
The essence and amazon database advantages of SMS mailing
Objectives of SMS mailing to clients
Types of mailings
Disadvantages of SMS mailings
Who is SMS messaging suitable for?
Who is it not suitable for?
SMS messaging tools for clients
4 operators offering SMS messaging
Top 8 Popular Services for Organizing SMS Distribution
Step-by-step instructions for launching SMS mailings to clients
How to Build a Contact Database for a Mailing List
Techniques to increase the effectiveness of SMS mailings
Time and frequency of SMS mailings
What not to do in newsletters
5 Scenarios for Using Neural Networks to Increase Website Conversion by 40%
Download for free
The essence and advantages of SMS mailing
SMS mailing to clients is a text message that is sent to a number of people at the same time. Using this communication channel, you can notify the audience about certain events. The most common are sales and transactional messages. To increase the effectiveness of SMS mailing, you can combine it with other marketing channels, such as e-mail or push, which allows you to significantly increase the flow of customers .
In 2022, the number of people using smartphones exceeded 5.19 billion. This number is growing every year, which allows companies to easily find their customers and establish communication with them.
SMS mailings are popular, despite the numerous social networks and messengers that currently exist. Let's list the advantages of this method of interaction with clients:
High open rate . According to Gardner research, SMS campaigns have a 98% open rate and a 45% click-through rate.
Encouraging customers to make purchases. SMS mailings allow you to notify people about short-term promotions and offers. This allows you to increase the customer's motivation to perform the target action.
Fast reading . 95% of all messages are read within three minutes of the start of the mailing. Thus, a company using this method can achieve its goals in a short time.
Easy to use. You don't need any special skills. To organize a mailing, you only need to spend a few minutes, unlike developing an email design, which requires knowledge of HTML and a lot of free time.
Compatibility with other channels. For example, SMS mailing can be used together with an email campaign. In this case, messages are sent to those people who did not open the letter. A correctly executed SMS mailing can increase the effectiveness of other marketing channels.
The essence and advantages of SMS mailing