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Methods of training to become a PR specialist

Posted: Wed Jan 22, 2025 8:10 am
by Maksudasm
Let's look at the universities that train PR managers. The academic program will be called "Advertising and Public Relations". Upon graduation, you will receive an academic bachelor's degree:

Moscow State University named after M. V. Lomonosov. Its advantages: fame and authority (one of the most prestigious in Russia), you can enroll on a budget. Disadvantages: high tuition fees - about 400 thousand rubles.

Kazan Federal University. Pros: there are 10 budget places (they appear every 2 years), the price of paid education will be around 150 thousand, an interesting, intensive program, there is its own PR forum, developed, beautiful infrastructure of the capital of Tatarstan.

Southern Federal University, Rostov-on-Don. Pros: also a rather prestigious institution, 20 budget places are provided, the cost of admission to a fee-paying institution is no more than 120 thousand rubles.

SPSU. Pros: one of the most vk database reputable in the country. Number of budget places — 20. Cons: high cost of admission — 300 thousand rubles.

Peoples' Friendship University of Russia, Moscow. Pros: authority, budget places available. Cons: high requirements for applicants (you need to get 293 points to pass the selection), paid education costs about 400 thousand.

Far Eastern Federal University. Pros: a large number of budget places, a federal-level university. Cons: high tuition fees — about 210 thousand rubles.

National Research University Higher School of Economics. Pros: high prestige, advanced practical program, 10 free places. Cons: the cost of admission outside the budget is approximately 700 thousand rubles.

NI TSU, Tomsk. Pros: prestige, availability of budget places, relatively low tuition fees - 150 thousand. Cons: high requirements for applicants in terms of the number of points scored.

BGNU, Belgorod. Pros: 11 places available on a budget, low requirements for passing the competition, affordable price for enrollment outside the budget (about 110 thousand rubles).

It should be remembered that the cost of training for a PR specialist changes annually, and the number of places for admission outside the budget is constantly increasing. To find out the current conditions, visit the website of the university you are interested in.

Online training for PR specialists
Now let's talk about another way to master the profession of a PR specialist - taking online programs.

Skillbox. The company provides Internet users with the opportunity to complete the course "Profession PR Manager". The price is low - only 10 thousand rubles, and this is without discounts and promotions. The program contains many practical classes and lasts (compared to university classes) much less time. Skillbox also provides the opportunity to complete the course "PR Manager from PRT" - it is even shorter and cheaper.

Netology Company , Community Manager program, training duration — 4 months. You can take the course alone under the guidance of a mentor or with a group. It is designed primarily for people who already have basic knowledge of PR.

If you wish, you can take training in related areas. For example, in the programs "Internet Marketer" or "Work Communication Skills" in Yandex.Practicum. The more courses you master, the more diverse your skills will be.

How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:

I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.

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Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
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