5 more examples of newsworthy push notifications
Posted: Thu Jan 23, 2025 4:36 am
JetBlue
This airline (and many others) use push notifications to remind passengers to check in for their flights. Customers receive messages exactly one day before departure. They are also sent such notifications if the flight status has changed.
Please note: the content contained in the newsletter has practical value. It is clear that push will not cause a rapid increase in sales, but it will help to form a positive perception of the brand. The india mobile phone numbers databaseprobability that a passenger who has used JetBlue services will turn to this company again next time is quite high.
Research shows that the number of users signing up for newsletters is highest in the travel and transport niche (78%). Reminders of key details that help improve the trip are highly valued by customers.
The Bump
What is the mind of future moms and dads constantly filled with? Of course, thoughts about the long-awaited baby. Bump is an application for women expecting their first child. It contains information about how the child is growing and developing. Subscribers are regularly sent information about the growth of the embryo at each stage, as well as what awaits the expectant mother in the near future.
Please note: Push notifications are most effective when they contain information that is truly useful to subscribers. Subscribers will be more interested and eager to receive a message about their future child than to receive annoying advertisements for stores.
If you want to use push notification technology, first identify the values of your target audience segment. If these values are not reflected in the messages you plan to send, do not send them.
This airline (and many others) use push notifications to remind passengers to check in for their flights. Customers receive messages exactly one day before departure. They are also sent such notifications if the flight status has changed.
Please note: the content contained in the newsletter has practical value. It is clear that push will not cause a rapid increase in sales, but it will help to form a positive perception of the brand. The india mobile phone numbers databaseprobability that a passenger who has used JetBlue services will turn to this company again next time is quite high.
Research shows that the number of users signing up for newsletters is highest in the travel and transport niche (78%). Reminders of key details that help improve the trip are highly valued by customers.
The Bump
What is the mind of future moms and dads constantly filled with? Of course, thoughts about the long-awaited baby. Bump is an application for women expecting their first child. It contains information about how the child is growing and developing. Subscribers are regularly sent information about the growth of the embryo at each stage, as well as what awaits the expectant mother in the near future.
Please note: Push notifications are most effective when they contain information that is truly useful to subscribers. Subscribers will be more interested and eager to receive a message about their future child than to receive annoying advertisements for stores.
If you want to use push notification technology, first identify the values of your target audience segment. If these values are not reflected in the messages you plan to send, do not send them.