Customer experience is the single most important factor that determines whether a customer becomes an avid fan and word
Posted: Thu Jan 23, 2025 5:56 am
Customers can forgive and forget a product that doesn't have enough features or an occasional technical issue with your product, but most of them will never forget a bad customer experience.
If you invest in creating memorable experiences, your customers will stay with you longer and generate more referral sales.
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900ae956 3f9a 11ef bad8 3aac072ebae6
4. Sales strategies applied with rewards to customers for referrals
We already mentioned that today's consumers trust personal recommendations more than paid advertising when it comes to making purchasing decisions. Why not use this trend to generate more sales and encourage your satisfied cmo email list customers to spread the word about your brand?
Starting a referral/affiliate program for your brand can be a game-changer. It turns passive customers, who are mostly satisfied with your services, into active marketers because they get a clear monetary reward for their hard work. This is a proven strategy to boost brand advocacy that is used by the world’s top brands.
According to a study by Forrester Research , an independent market research firm that advises on the existing and potential impact of technology to its clients and the general public, out of more than 150 companies with at least $200 million in annual revenue, 84% of them have active affiliate programs.
Active affiliate programs as sales strategies
Starting an affiliate program has another advantage: it allows you to leverage the influence of well-known bloggers who have millions of followers in different niches. Most of them are always willing to promote a good quality product that pays well for referrals.
If you invest in creating memorable experiences, your customers will stay with you longer and generate more referral sales.
Download the Facebook Ads Budget Calculator Here
900ae956 3f9a 11ef bad8 3aac072ebae6
4. Sales strategies applied with rewards to customers for referrals
We already mentioned that today's consumers trust personal recommendations more than paid advertising when it comes to making purchasing decisions. Why not use this trend to generate more sales and encourage your satisfied cmo email list customers to spread the word about your brand?
Starting a referral/affiliate program for your brand can be a game-changer. It turns passive customers, who are mostly satisfied with your services, into active marketers because they get a clear monetary reward for their hard work. This is a proven strategy to boost brand advocacy that is used by the world’s top brands.
According to a study by Forrester Research , an independent market research firm that advises on the existing and potential impact of technology to its clients and the general public, out of more than 150 companies with at least $200 million in annual revenue, 84% of them have active affiliate programs.
Active affiliate programs as sales strategies
Starting an affiliate program has another advantage: it allows you to leverage the influence of well-known bloggers who have millions of followers in different niches. Most of them are always willing to promote a good quality product that pays well for referrals.