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How did digital marketing emerge?

Posted: Tue Jan 28, 2025 6:06 am
by shukla7789
Marketing is not something new in this century. For decades, companies and governments have been advertising and publicizing before the Internet came along. This was done through old methods, such as roadside advertisements, magazines or newspapers. Likewise, on radio and television during the commercial section. However, these methods have always been very expensive and today they have lost some effectiveness. Fortunately, we already have digital marketing, which is a new form of marketing and advertising through Internet platforms , making it easier for companies to achieve their objectives and goals.

Do you know how digital marketing emerged?
Marketing was a term coined in the United States at the beginning of the 20th century, but it was not until the 1990s that digital marketing was first used when the Internet arrived and became iceland number dataset in the lives of the American population.

Companies like HotBot, LookSmart and SixDegrees.com entered the new digital world, but they were unable to adapt to the advances that were taking place there and therefore had to close down in a short time. Other companies like Google and Yahoo also appeared and have remained until today.

Thanks to the consolidation of the Internet as the most in-demand means of communication in the modern era, marketing and advertising strategies have evolved to adapt to the platforms that the web offers us, thus resulting in digital marketing.

Digital services
In conclusion, we now have access to a wide variety of digital marketing services . Below we mention some of the most relevant ones.

Web Design
E-commerce
SEO positioning
Social Media
Branding
Online Reputation Management
If you want your company to grow and become a benchmark in the online world, having the services of a digital agency is your best option.