Keywords do matter

[subornaakter20]

The changes made by search engines in recent times have led us to stop pursuing the use of keywords and instead focus more on other aspects of the content and its quality.

We must not forget the main terms and keywords that we are targeting for the positioning of a blog. Otherwise, all our efforts will be misdirected and will not be well used.

Therefore, it is more than relevant to manufacturing email list carry out initial research and generate a good list of keywords based on which to orient and focus your content.

There are many tools that can help you do this, some are free, like the Google Adwords Keyword Planner .

While others are paid, such as Keyword Discovery or Wordtracker .

When analyzing potential keywords to rank a blog that could be part of your list, you must take into account the search volume they have.

There's little point in ranking your website for a term that only generates 10 searches per month.

It can also be very difficult for a small or very new site to compete with terms that generate more than 100,000 monthly searches, since the competition there would be greater and brutal.

[Tweet “Don’t lose sight of the KWs you are targeting with #SEO, otherwise there is no gain”]

4. Popularity and links
Search engines follow links on web pages like streets that lead from one place to another. By sophisticated analysis of these links , they can discover how pages are related to each other and in what ways.

Whether they are links to other sections of the same site, or to pages with the same topic on other websites.