Text ads delivered with Google Search

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Paid ads are good and important, but they shouldn't be the core of your search strategy. You can estimate the profitability of your Google Ads campaign in advance and use it to support your other content. Use them to either place brand-related advertising, i.e. to increase awareness of your company, or if you want to address customers who already know exactly what they want. Otherwise, abundant but relevant content is the key to ranking high on the search results pages and ultimately generating traffic and conversions.

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Are you interested in online marketing and how you can significantly increase traffic on your websites? In our blog we publish new articles every week on questions and trends relating to digitalization, marketing, sales and customer service.How do I create successful Google Ads text ads in the search network?
by Liam Lange , on 10.6.2020


How do I create successful Google Ads text ads in the search network?

Text ads in the Google search network (Search) do not require photos or graphics and are the simplest form of advertising. However, you should not underestimate their influence, because they help you with search engine optimization. In other words, they help search engines to optimally understand and classify the content of your entire website and thus increase the visibility of your website and its content. Read this article to find out what is important about a Google Ads text ad.