The success of a commercial enterprise is largely determined by the business qualities of its manager:
For small businesses, the entrepreneur's level of immersion in the specifics of the industry comes first. He must thoroughly understand the intricacies of the business he is engaged in. Without an absolute understanding of the nuances, it is difficult to count on success, and even more so - on further growth and expansion of the business.
Microenterprises do not have a multi-stage communication system, as in large companies. The manager only needs to directly inform employees about innovations related to production technology or product sales.
In a small business, the mom database freedom of decision-making by its owner is not limited in any way, but all responsibility for their correctness falls on the shoulders of the entrepreneur. He does not have a staff of specialists in various areas of the company's activities with whom he can consult before introducing radical changes.
The limited number of employees in a small business determines an informal style of communication within the organization. People trust each other more, many issues are resolved without paperwork, reports and other bureaucratic stuff. In a small business, it is easier to achieve mutual understanding between team members, which contributes to high-quality work and achieving goals.
A small business owner can delegate his functions to a hired manager, but in reality this happens quite rarely. Entrepreneurs perceive the company they have created as an integral part of their lives, invest all available funds in its development and want to personally control every issue.
Small companies can significantly reduce costs by outsourcing certain functions. Typically, this includes accounting, cleaning, and maintenance of household and computer equipment.
In small businesses, there are no problems with quickly notifying employees about changes being introduced. A new schedule, replacement of an executor, transfer of work shifts and other similar issues are resolved promptly, in a messenger group or by phone.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
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I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step t