This adjective is closely linked to the previous one

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This way, you will be able to find out which customers react most favourably to your proposals and take advantage of opportunities. 2.- Cold adjectives to describe your email campaign . It refers to the feeling that many users may have that they are treated like numbers. In an automated way. When any person likes something personal and exclusive. And email marketing is the perfect channel to improve this aspect. Why waste it with linear and boring messages? People are increasingly looking for personalized, more humane treatment. This way, trust is generated, since dealing with poorly executed automated processes is uncomfortable, cold, and leaves a feeling that the company does not really care about you. Your users want to believe that your brand thinks about them and that it creates its content especially for their interests.


Plus, a personalized message has a better crypto investors email database chance of standing out among the huge amount of commercial messages, promotions and notifications that your users receive daily in their email. 3.- Heavy too frequent emails Sending frequency is one of the main issues in any email marketing strategy. If you send too many emails, you run the risk of tiring users. This will cause them to stop opening them. Or, even worse, send them to the spam folder. Email marketing works best when it is frequent, but not excessive. Measure your emails. Don't send messages just for the sake of it. As the saying goes, " Don't break the silence unless it's to improve it ." So don't overdo it if you don't want your email campaign to end up being described as boring. You run the risk of tiring the user.