Twitter social advertising
The time has come for Twitter , the platform that is both beloved and underrated.
If you count the number norway cell phone number list of active users, more than 320 million per month, it is among the most popular social networks, but it is not suitable for all types of communication. On Twitter, news travels very quickly and the space in which you can write is also significantly reduced compared to Facebook for example.
It is based on the ability to communicate even through short messages . The occasions can be many: the release of a book or a new product/service, the publication of a post on your blog, the reporting of a company event, the latest news and so on.
Anyone who wants to have a look at the news or be informed about specific topics to be explored elsewhere definitely goes to Twitter. It is also the platform to exchange opinions about particular topics that involve people with the same interest.
E-commerce stores also use Twitter ads to increase awareness around their brand, or to promote specific products. This platform works very well for real-time communication, hashtags and mentions allow you to expand your reach.
Twitter is still a network where you can get engagement organically. But if you choose to do social media advertising on Twitter, in addition to just using organic posts, you can better define the target to intercept, have much more visibility and higher conversions .
There are various types of campaigns : promoted accounts or tweets, promotion of certain trends, or Twitter Cards where you can attach photos and videos.
The ads on this platform are very convenient especially for small and medium-sized businesses, because it seems that 60% of users purchase from SMEs.