This section is similar to the previous one, but here the focus is on subscriber data. There are fewer metrics: URL, Search, Personal Chats, Groups, Channels. The lack of metrics for social networks and YouTube is noticeable.
This section will help you understand how new subscribers find you. URL and Channels metrics allow you to evaluate the effectiveness of advertising, the result of self-publishing links. If new users come from Groups and Personal messages, then your content is often shared by users, and this is a positive moment. If viewers are growing from search, this indicates high-quality channel optimization and a successful selection of keys and titles.
SEO as an Internet Marketing Tool
Source: shutterstock.com
Languages
From here you can find out british student data package what language your channel users speak. This information should be taken into account when developing content. It is clear that for the Russian-speaking public there is no point in publishing materials in Chinese.
Activity
Illustrates the total number of views and reposts by date. Blue graph - views, yellow - reposts.
These indicators allow you to evaluate the quality of publications. Determine on which days users most actively viewed and forwarded publications on your channel. The most interesting materials should become the basis for further advertising.
Recent posts
Displays a list of recent posts and the number of reposts and views for each of them.
The corresponding menu is located right under the activity sections. This makes it easier to perform analytics; you can immediately see which publications generated the greatest interest. Now you need to understand what exactly your subscribers liked about these materials.
Publication statistics
Each post in the Telegram channel has its own statistics. The number of views, public and non-public reposts, activity by date, as well as the names of channels and groups in which users shared your content are available for evaluation.
Download a free selection of tools for calculating KPIs and increasing marketing metrics
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
Over the past 7 years, we have conducted over 23,000 comprehensive website audits and I have learned that all of us as leaders need clear and working algorithms for our marketing and sales.
Today we will share with you 6 of the most valuable documents that we have developed for our clients.
Download for free and implement today:
Step-by-step guide to creating marketing KPIs
Template for calculating KPIs for a marketer
9 Examples of Universal Selling Commercial Proposals
Upgrade your CPs to close more deals
How to make KPI for the sales department so that profits grow by 20% or more?
Step-by-step template for calculating KPIs for OP managers
Checklist of 12 main indicators for website promotion
Find out what metrics are needed to properly optimize your website
40 Services for Working with Blog Content
We have collected the best services for working with content
How to define your target audience without mistakes?
A proven guide to defining a company's target audience
Download the collection for free
pdf 8.3 mb
doc 3.4 mb
Already downloaded
153324