Pop-up stores take their place on the high street

[fomayof928@mowline]

They allow retailers to experiment with in-store operations and experiences without the burden of fixed leases and overhead costs. Retailers can experiment with locations and designs and experiences that attract customers, while testing the logistics of operating stores and physical points of sale. For business owners who only sell products online, this is invaluable insight to help them learn how to make physical retail work for them.



Pop-up stores take their place on the high street There ireland business fax list been much talk of the “death” of the high street after 17,500 chain stores closed at the start of the pandemic , but this should not stop retailers from opening stores. In fact, physical shopping is rebounding as a touchpoint for new brands and products, with Shopify data finding that nine in ten (89%) shoppers are now just as likely or more likely to discover a product by browsing a store than they were a year ago.



If you decide a pop-up store is a worthwhile investment for your business, here are some considerations and tips to help you achieve success. What type of pop-up store is best for your business? Not all pop-up stores are created equal. There are different types, so it’s important to decide which one is best for your business.