You can use it both to support your email campaign and to complement the recruitment process. However, depending on your initial objectives, you can use this channel for another purpose and in another way. 6.- your digital strategy for Easter The landing page will be the last step that the user must take before converting. And once that conversion is generated, the process will start again. A landing page must be optimized and, above all, the action buttons in both email and SMS must direct the user to the correct page.
Otherwise, your efforts will have been in vain. And, of course, it's adapted to all types of devices. To start with, 9 out of 10 users have used a smartphone at some point in the purchasing office email list process, according to IAB . And 57% say they wouldn't recommend a company to anyone that had a website poorly adapted to mobile devices , a poor design or a page where they had had a bad experience ( SocialMediaToday ). Therefore, you cannot play around with this aspect. In addition, 83% of mobile users say that navigation on a landing page should be fluid.
And 92% also acknowledge that the content of the landing page itself is essential for returning to that website (Wolfgang Jaegel). Create an eye-catching offer and introduce engaging content, such as Hero Images. Take a look at the example. They're not just selling you a beach holiday for Easter. They're promising you experiences. Do you think you can surprise your users with special offers and amazing landing pages? 7.- Social media strategy Planning your digital strategy for Easter: Alsa Social media should be your ally when planning your digital strategy for Easter. They will allow you to have more direct and personal communication with your users.
Prepare your landing page for the occasion Planning
-
- Posts: 132
- Joined: Sat Dec 21, 2024 8:30 am