How to choose the best support platform

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Learn how to choose the best service platform for your business using 7 essential requirements to make the right choice.
In an era where customer experience is the most important factor, you need to know how to choose the best service platform.

This is because for some time now, quality of service has become one of the main influencers in purchasing decisions.

According to PwC, 86% of customers are willing to pay more for a better experience.

And with the market being highly competitive, only a good student database platform can ensure an agile and assertive relationship.

However, this agility and assertiveness require resources such as technology, integration, automation, data-driven and multichannel.

So continue reading to better understand the requirements for efficient service.

The importance of choosing the right fulfillment platform
Today, companies are increasingly looking for strategies and solutions to put customer experience culture into practice.

One of these solutions is to adopt a customer service platform, which is the basis of the relationship between a company and its customers.

Through it, the company can manage demands and relate to customers better.

Not to mention that, with a good platform, it is also possible to achieve the integration and agility necessary to keep up with the pace of digital transformations.

So now you will learn some fundamental points to help you choose the best option for your business.

Where to start?
With so many options, the most important thing when choosing a platform is to think strategically and focus on the end user.

What features does your company need?
Which platform can add value, reduce waiting times and offer humanized service to customers?
Planning
Before anything else, the most important thing is that you know your customers’ behavior and what your company’s objectives are.

Therefore, make a simple and accurate survey:

What are my consumers' main questions?
What digital channels do they use?
What is the average number of monthly appointments?
In this case, start as follows:

1 – Identify your customer profile
Create a diagnosis to identify your customer profile and how they behave and interact with your company.

What are the main habits?
What does your customer journey look like?
2 – Understand your service needs
Present in-depth knowledge of your business, identifying the main needs of your service.

If your business is online, you probably need a team to respond to customers via chat or email, right?
Gather as much data as possible to gain a clear understanding of your audience and your business.