Don't send the video email without testing it first.

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Send the video email internally before sending it to users. This will reduce the chances of errors, while also allowing you to receive feedback from your team on its accessibility and suggestions for improvements.

6. Host your videos on popular platforms.
If you want your campaign to reach a wider audience, it is recommended to host your video on a platform such as YouTube or Vimeo, to get more visibility.

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4 Tips for Using Video Email to Market Your Products and Services
1. Embed your product video in the email.
Add a short video to your email, introducing the customer to your product.
To ensure that the recipient can access the video without any obstacles, insert a thumbnail chief vp sales marketing officers email list image of the video that connects the user to the video's landing page.

2. Introduce custom tutorials and videos.
Don't forget to add visual information about your product instead of just sending text. You will see that your brand will attract more customers. You can do this by adding a short tutorial about your business operations or a personalized video that will help you increase your conversions.

3. Tell a story and give a preview of the events.
You can add a story of a successful customer who just used your product to increase your company's credibility or how your employees enjoy their time at the company by adding videos of company events.

4. Add GIFs and greeting cards.
Emails don't have to be used only for formal notifications. You can achieve more direct and effective contact with your existing customers by using more attractive elements such as special discount offers via GIFs. You can also link the GIF to your video so that your potential customers can learn more about your offer.