How to Find Lead Information Using LinkedIn for Cold Emailing

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If you have specific people you want to reach, there are several ways to find their information. From various search tools (including Google) to guessing, you can make these attempts to reach people directly.

In this step-by-step tutorial, you'll be able to develop your plan, your list(s), and organize them. You'll need to determine exactly what your goals are for each one, and then get started with step one.

Step 1 – Sales Navigator
What exactly is LinkedIn Sales Navigator ? It’s a paid solution within their platform designed to do exactly what it was created to do: Network.

Within the free part of the platform, you are limited in who you can contact on Linkedin and how, as well as how many people per day. While you can find some information about people, it is only your direct contacts, and only what they allow.

The Navigator platform allows you to not only contact whoever you want , but to create a search for specific canadian cfo email list people/titles at specific companies you want. You can also organize them into lists based on different titles, companies, regions, etc. (more on this below). This is the perfect start to using LinkedIn for your cold emailing.

Step 2 – Segment your lists
To ensure you're reaching out to the right people with the right message, you'll want to create multiple lists within your navigation panel. Determine the people you can send the same email to and create a list of prospects for a specific filtered aspect.

linkedin for cold emailing
Whatever you choose, make sure that if you say “I know [difficulty] is hard” or something similar, it will apply to that entire list .

Searching for potential clients
One way to set up your segments is if this is a lead you would like to contact from any company but with a specific region or title.

For example: One of your lists could be all CEOs of any company with more than 250 employees. This would be one message and one sequence. Another example of a lead list could be all HR directors of nonprofit organizations in the United States.

Search for account-based marketers
Another option to set up your segments is with a search for a specific list of companies with any title you want. This is a more in-depth way to save your segments and contact them for a specific purpose.

For example: All the salespeople from the Big 4 companies.

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Step 3 – Extract the information
Using tools like Phantombuster or Captain Data, you can collect information from your prospects’ profiles and feed it into your automation platform. These tools typically require a skilled data engineer to extract and organize the emails found.

You can also segment and extract your list directly from LaGrowthMachine. It will work with your Sales Navigator tool and will extract your lists into your platform directly. This tool is ready for LinkedIn cold emailing .