So, it was no surprise to find TikTok as the platform to be most invested by marketers download free usa email database in 2022, according to the State of Marketing Report 2022. But is it enough just being on this channel, replicating the content, and investing money in it because everybody is doing so? How can you take advantage of this in the best way possible? This article is the first in a series of three dissecting some topics from the State of Marketing Report 2022. This report was created in collaboration with HubSpot, Rock Content, Wistia, and Litmus.

The material can be downloaded for free. Be ready for tons of amazing and modern Marketing insights. I am Pedro Lopes, Digital Marketing Specialist here at Rock Content, and I’ll be your guide today. Oh, and I strongly suggest you open your notes, cause you’re about to have some powerful insights! The TikTok Phenomenon It is quite ironic to think that TikTok, a social media channel that is all about moves, motion, and dynamicity, became this crazy sensation during the pandemic, a period of pure stagnation.